Plastic cards still best for travel money

Plastic cards still best for travel money

admin Case study, Plastic Cards - general

My longstanding recommendation that you rely primarily on plastic for travel money — credit cards for big-ticket items, debit (ATM) cards for cash — remains as valid as ever. In some cases, you can avoid fees and losses entirely; in others you pay something but lose less than any other way. For foreign travel, especially, you can’t beat plastic. Credit …

Prepaid card market is expanding – don’t miss it!

Prepaid card market is expanding – don’t miss it!

admin Case study, Plastic Cards - economy, Plastic Cards - general, Prepaid cards

Prepaid debit cards are everywhere these days — and so are their fees. The cards allow you to load cash onto them and are accepted by businesses just like other types of plastic. Prepaid debit cards are everywhere these days — and so are their fees. The cards allow you to load cash onto them and are accepted by businesses …

Millennium & Copthorne launches loyalty programme

Case study of plastic cards use: Millennium & Copthorne launches loyalty programme

admin Case study, Loyalty cards

Millennium & Copthorne Hotels (M&C) has launched a new loyalty programme in the UK in a bid retain custom as business travel slowly recovers. The M&C Loyalty Club has three tiers of membership, Classic, Gold and Diamond, with points from qualifying stays redeemable against a range of food and beverage and lifestyle rewards. Other card benefits include complimentary room upgrades and …

Case study – Pizza maker’s loyalty program

Case study – Pizza maker’s loyalty program

admin Case study, Loyalty cards

Increasing Customer Loyalty: A Case Study California-based pizza maker zpizza understands the importance of repeat custom to its business, having recently run an integrated direct marketing campaign combining mail, e-mail and mobile to entice consumers to join its ‘ztribe’ loyalty club. The chain – which is known for making gourmet pizza with unique toppings – is hoping to build the …

First smart travel cards for bus passengers in Wales

First smart travel cards for bus passengers in Wales

admin Case study, Prepaid cards, Smart cards

BUS passengers in a Welsh city are to become the first outside London to use pre-paid smart cards to travel. The passes, which are similar to London’s Oyster cards, will be introduced by Newport Bus on Monday. They will be available in weekly, monthly and annual card types and will work by being held against the bus ticket machine. A …