Prepaid card market is expanding – don’t miss it!

Prepaid card market is expanding – don’t miss it!

admin Case study, Plastic Cards - economy, Plastic Cards - general, Prepaid cards

Prepaid debit cards are everywhere these days — and so are their fees. The cards allow you to load cash onto them and are accepted by businesses just like other types of plastic. Prepaid debit cards are everywhere these days — and so are their fees. The cards allow you to load cash onto them and are accepted by businesses …

Loyalty Cards – Powerful Tool in Small Business

Loyalty Cards – Powerful Tool in Small Business

admin Gift Cards, Loyalty cards

Overview Loyalty cards can be powerful marketing tools. Loyalty cards are one tool in the small business marketing arsenal. These cards are designed to encourage repeat business by offering rewards for customers who return again and again. Loyalty cards are also used by some businesses to track customer purchases to better understand buying patterns and target marketing. Loyalty cards can …

How to start customer loyalty program

How to start customer loyalty program?

admin Loyalty cards, Membership cards, Plastic Cards - economy

A customer loyalty card program can help a business show it values its customers, will encourage repeat business, is a low-cost way to advertise a business and can help an establishment learn more about the customer. According to Search CRM, a loyalty card program is an expensive endeavor and can cost a business up to 5 percent of its revenue. …

How to survive in tough economy and even boost profits

How to survive in tough economy and even boost profits?

admin Gift Cards, Loyalty cards, Plastic Cards - economy

Simple answer – Keep Customers Loyal No matter what size or type of business you run, customers are essential; without them your business could not exist profitably. Customers that are loyal will return more often, giving higher sales! However, a surprising number of businesses appear to just expect customers to arrive, and seem to do nothing to make them want …

Loyalty programs leverage tips from New York

Loyalty programs leverage tips from New York

admin Case study, Loyalty cards

SECAUCUS, N.J. — For years, hotels, airlines, banks, online retailers and other data-driven businesses have turned to powerful computers to help determine the optimal price for their products, or to find ways to recommend items that groups of customers with similar tastes might want to buy. Ricardo Mayoral of Union City, N.J., has used the customized eValue coupons at Sam’s …

Smart Card, Smart Loyalty; sQuid Introduces Contactless Smart Card Loyalty Schemes

Smart Card, Smart Loyalty; sQuid Introduces Contactless Smart Card Loyalty Schemes

admin Smart cards

This is just one innovative example, how you also can use plastic cards for your benefit: Following successful trials over the last twelve months, sQuid, the ePayments provider, announces the nationwide launch of its new contactless smartcard-based loyalty schemes. The bespoke schemes will enable businesses, whether large or small, to cost-effectively offer loyalty rewards to their customers. With retailers increasingly …

Loyalty programs can keep your best customers coming back for more

Loyalty programs can keep your best customers coming back for more

admin Gift Cards

A well-known business maxim says it’s easier and less expensive to get repeat business from your customers than to constantly find new ones. That’s why incentive and loyalty programs have proven so popular among small-business owners. These programs include the following: Discount cards that entitle the holder to discounts on select items or services. Punch cards where for each X number of …